Publications
Publications
- January 2002 (Revised March 2002)
- HBS Case Collection
Intuitive Surgical - Negotiating the Deal
By: Jay O. Light and Anthony Massaro
Abstract
Two cofounders of a company enter into a negotiation to set the terms of a start-up in the field of laparoscopic surgery.
Keywords
Negotiation Tactics; Negotiation Style; Negotiation Deal; Health Care and Treatment; Business Startups; Health Industry
Citation
Light, Jay O., and Anthony Massaro. "Intuitive Surgical - Negotiating the Deal." Harvard Business School Case 202-094, January 2002. (Revised March 2002.)