Teaching Note | HBS Case Collection | June 2001 (Revised December 2013)

Luna Pen (A), (B), (C), and (D)

by Kathleen McGinn and Michael A. Wheeler

Abstract

Teaching Note for (9-396-156), (9-396-157), (9-898-233), and (9-396-395).

Keywords: Taiwan; Germany;

Citation:

McGinn, Kathleen, and Michael A. Wheeler. "Luna Pen (A), (B), (C), and (D) ." Harvard Business School Teaching Note 801-057, June 2001. (Revised December 2013.)