Case | HBS Case Collection | 2002 (Revised from original 2001 version)

Merck Latin America (C): Brazil

by Michael Beer and James Weber

Abstract

Examines Merck's change effort in Brazil from the perspective of the local employees.

Keywords: Change Management; Cross-Cultural and Cross-Border Issues; Multinational Firms and Management; Employees; Operations; Perspective; Pharmaceutical Industry; Brazil;

Citation:

Beer, Michael, and James Weber. "Merck Latin America (C): Brazil." Harvard Business School Case 401-031, September 2002. (Revised from original March 2001 version.)