Case | HBS Case Collection | March 2001 (Revised May 2001)

Corning 1996-2000: Growing Corning

by Michael J. Roberts and Michael L. Tushman

Abstract

Focuses on Roger Ackerman's successful cultural change effort--growing Corning. Presents a detailed description of Ackerman's effort and the changes that transpired in the business, the culture, and the senior team.

Keywords: Organizational Change and Adaptation; Change Management; Management Teams;

Citation:

Roberts, Michael J., and Michael L. Tushman. "Corning 1996-2000: Growing Corning." Harvard Business School Case 401-035, March 2001. (Revised May 2001.)