Case | HBS Case Collection | January 2001

Achieving Customer Satisfaction at Pizza Hut (B)

by V.G. Narayanan and Lisa Brem

Abstract

Supplements the (A) case.

Keywords: Food; Customer Satisfaction; Quality; Marketing; Food and Beverage Industry; Service Industry;

Citation:

Narayanan, V.G., and Lisa Brem. "Achieving Customer Satisfaction at Pizza Hut (B)." Harvard Business School Case 101-042, January 2001.