Case | HBS Case Collection | September 2000

TruckitNow.com Business Plan

by Myra M. Hart and Judith Marie Dror

Abstract

Presents an original business plan. Students are challenged to develop assumptions and create financial projections and statements based on business plan text.

Keywords: Business Growth and Maturation; Business Plan; Finance; Framework; Value Creation; Transportation Industry;

Citation:

Hart, Myra M., and Judith Marie Dror. "TruckitNow.com Business Plan." Harvard Business School Case 801-151, September 2000.