Background Note | HBS Case Collection | 2002 (Revised from original 2000 version)

Negotiation Analysis: An Introduction

by Michael A. Wheeler

Abstract

Provides an overview of the seven elements of negotiation analysis. These elements include BATNAs (nonagreement walk-aways), parties, interests, value-creation, barriers to agreements, power, and ethics. Illustrations are drawn from a range of contexts (from buying a car and the sale of a business to dispute resolution and international diplomacy).

Keywords: Framework; Negotiation Tactics; Negotiation Preparation;

Citation:

Wheeler, Michael A. "Negotiation Analysis: An Introduction." Harvard Business School Background Note 801-156, June 2002. (Revised from original August 2000 version.)