Case | HBS Case Collection | 2002 (Revised from original 2000 version)
by V.G. Narayanan and Lisa Brem
A forward-thinking manager at Owens & Minor (O&M), a large national medical and surgical distribution company, enlisted the help of both logistics and cost managers to develop an innovative pricing schedule based on the customer's activities instead of the price of the product since the existing cost-plus pricing structure made it impossible for O&M to price services appropriately. The case also explores the customer resistance to his new proposal.
Keywords: Activity Based Costing and Management; Logistics; Distribution; Price; Supply Chain Management; Customer Relationship Management; Medical Devices and Supplies Industry; Distribution Industry;
Citation:
Narayanan, V.G., and Lisa Brem. "Owens & Minor, Inc. (A)." Harvard Business School Case 100-055, February 2002. (Revised from original February 2000 version.)
Case | HBS Case Collection | 2000 (Revised from original 2000 version)
Owens & Minor, Inc. (B)
V.G. Narayanan and Lisa Brem
Keywords: Activity Based Costing and Management; Logistics; Distribution; Price; Supply Chain Management; Sales; Outcome or Result; Management Style; Medical Devices and Supplies Industry; Distribution Industry;
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Supplement | HBS Case Collection | 2013 (Revised from original 2013 version)
Equitas Microfinance (C): Advent of Regulation
V.G. Narayanan, V. Kasturi Rangan and Vidhya Muthuram
Keywords: business model; for-profit firms; Micro Finance; growth and development strategy; corporate social responsibility and impact; Social Enterprise; India;
Case | HBS Case Collection | 2013
Transport Corporation of India (A): The Cross-selling Conundrum
V.G. Narayanan and Saloni Chaturvedi
Keywords: India;
Supplement | HBS Case Collection | 2013
Transport Corporation of India (B): Choosing the Right Candidate
Keywords: Transportation Industry; India;