Case | HBS Case Collection | 1999 (Revised from original 1998 version)
by Paul W. Marshall and Jeremy Dann
Mickey Maurer is a successful entrepreneur who retired in the late 1980s and then reentered the business world with the purchase of two media companies. In the radio industry he faces competition from large national players. In his publishing enterprise, Maurer assesses how he can grow his business and keep his key executives motivated.
Keywords: Motivation and Incentives; Competition; Business Growth and Maturation; Entrepreneurship; Management Teams; Media and Broadcasting Industry;
Citation:
Marshall, Paul W., and Jeremy Dann. "Mickey Maurer: IBJ Corp. and MyStar Communications." Harvard Business School Case 899-106, August 1999. (Revised from original November 1998 version.)
View Profile »View Publications »
Other Unpublished Work | 2013
Saving More to Borrow Less: Evidence from Randomized Access to Formal Savings Accounts in Chile
Felipe Kast and Dina D. Pomeranz
Keywords: Income Characteristics; Borrowing and Debt; Personal Finance; Saving; Spending; Consumer Behavior; Poverty; Chile;
Case | HBS Case Collection | 2012 (Revised from original 2007 version)
Parmalat Uruguay (A)
Paul Marshall and Gustavo Herrero
Keywords: Mergers and Acquisitions; Restructuring; Entrepreneurship; Borrowing and Debt; Negotiation; Performance Improvement; Uruguay;
Case | HBS Case Collection | 2012 (Revised from original 2005 version)
Chuck's Wagon Inc.
Paul W. Marshall and Derek Lewis
Keywords: consumer goods; operations strategy; executive development; Consumer Behavior; Operations; Consumer Products Industry; Food and Beverage Industry; Texas; United States;