Article | Journal of Consumer Research | September 1998

Payment Depreciation: The Behavioral Effects of Temporally Separating Payments from Consumption

by J. T. Gourville and Dilip Soman

Keywords: Behavior; Demand and Consumers; Money;

Citation:

Gourville, J. T., and Dilip Soman. "Payment Depreciation: The Behavioral Effects of Temporally Separating Payments from Consumption." Journal of Consumer Research 25 (September 1998): 160–174.