Case | HBS Case Collection | December 1998 (Revised February 1999)

i2 Technologies, Inc.

by Ananth Raman and Jasjit Singh

Abstract

Describes the emergence and growth of i2 Technologies and the supply chain planning software industry. In December 1998, i2's market capitalization was in excess of $2 billion; the supply chain planning software industry had annual sales of approximately $1 billion and was expected to grow at 57% annually. By describing i2's products and the process that the company followed to sell and implement its software at companies, the case provides students with the background needed to understand why i2 was successful. This understanding enables students to address issues like what i2 should do in the future, and whether new competition such as SAP poses a substantial threat to i2's future success.

Keywords: Technology; Information Technology; Software; Supply Chain Management; Production; Forecasting and Prediction; Information Technology Industry;

Citation:

Raman, Ananth, and Jasjit Singh. "i2 Technologies, Inc." Harvard Business School Case 699-042, December 1998. (Revised February 1999.)