Case | HBS Case Collection | 2000 (Revised from original 1997 version)

Hewlett Packard: Creating, Running, and Growing an Enduring Company

by H. Kent Bowen and Courtney Purrington

Abstract

Traces the development of Hewlett-Packard Co. from a small start-up company in 1938 to a world-class manufacturer of electronic instruments and computer products. Examines the challenges of starting and running a small company, including financing, human resources management, product strategy, human relations, and management succession. The creation of a unique and enduring set of values and a philosophy of running and growing a company, known as the "HP Way," is emphasized.

Keywords: History; Mission and Purpose; Product; Human Resources; Problems and Challenges; Marketing Strategy; Management Succession; Value; Financing and Loans; Business Startups; Growth and Development; Computer Industry; Electronics Industry;

Citation:

Bowen, H. Kent, and Courtney Purrington. "Hewlett Packard: Creating, Running, and Growing an Enduring Company." Harvard Business School Case 698-052, February 2000. (Revised from original December 1997 version.)