| HBS Case Collection
(Revised February 2000)
Hewlett Packard: Creating, Running, and Growing an Enduring Company
Traces the development of Hewlett-Packard Co. from a small start-up company in 1938 to a world-class manufacturer of electronic instruments and computer products. Examines the challenges of starting and running a small company, including financing, human resources management, product strategy, human relations, and management succession. The creation of a unique and enduring set of values and a philosophy of running and growing a company, known as the "HP Way," is emphasized.
Keywords: Business or Company Management;
Business Growth and Maturation;
Brands and Branding;