Supplement | HBS Case Collection | 1993
by Dorothy A. Leonard
ALZA, a drug delivery company, must decide what and for whom to manufacture. In the past, it has licensed to pharmaceutical companies its patented system for the slow release of drugs into the human system. Therefore the company has little experience in choice of drug and product.
Keywords: Experience and Expertise; Decision Choices and Conditions; Patents; Production; Pharmaceutical Industry; Medical Devices and Supplies Industry;
Citation:
Leonard, Dorothy A. "Manufacturing at ALZA: The Right Prescription? (B)." Harvard Business School Supplement 694-020, September 1993.
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Case | HBS Case Collection | 2012 (Revised from original 2010 version)
Assistant Professor Jo Worthington (A)
Dorothy A. Leonard
Keywords: Education; Teaching; Strategy; Communication Strategy; Training; Leadership Style; Education Industry;
Supplement | HBS Case Collection | 2012 (Revised from original 2010 version)
Assistant Professor Jo Worthington (B)
Keywords: Interpersonal Communication; Teaching; Cases; Mathematical Methods; Conflict Management;
Assistant Professor Jo Worthington (C)
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