Conference Presentation | 01 Aug 2004

Achieving Flexibility in NPD: New Processes and New Ways of Organizing

by Alan MacCormack

Keywords: Product Development; Organizational Change and Adaptation; Management Practices and Processes;

Citation:

MacCormack, Alan. "Achieving Flexibility in NPD: New Processes and New Ways of Organizing." In Better, Faster Innovation: Leading the Flexible Organization Conference. Paper presented at the Better, Faster Innovation : Leading the Flexible Enterprise, Boston, August 01, 2004.