| HBS Case Collection
(Revised August 2004)
Tarnished Rings? Olympic Games Sponsorship Issues
Focuses on the impacts for Olympic sponsor companies of the bribery allegations related to the Salt Lake City Olympic Committee's successful bid for the 2002 Winter Games. The spread of the scandal to the International Olympic Committee board members and the recent bids of other cities threaten the value of Olympic sponsorship to key companies involved.
Keywords: Crime and Corruption;