Teaching Note | HBS Case Collection | July 1998

L'Oreal of Paris: Bringing "Class to Mass" with Plenitude TN

by Robert J. Dolan

Abstract

Teaching Note for (9-598-056).

Citation:

Dolan, Robert J. L'Oreal of Paris: Bringing "Class to Mass" with Plenitude TN. Harvard Business School Teaching Note 599-017, July 1998.