Background Note | HBS Case Collection | March 1991 (Revised October 1991)

Manage Orders, Satisfy Customers, Make Money

by Benson P. Shapiro and John J. Sviokla

Keywords: Customer Satisfaction; Order Taking and Fulfillment;

Citation:

Shapiro, Benson P., and John J. Sviokla. "Manage Orders, Satisfy Customers, Make Money." Harvard Business School Background Note 591-098, March 1991. (Revised October 1991.)