Other Unpublished Work | 2004

Preempting Competetitive Risk via Customer Focus.: Entrepreneurial Firms in Japan and the U.S.

by Rohit Deshpandé, Sang-Hoon Kim and Elie Ofek

Keywords: Corporate Entrepreneurship; Customer Focus and Relationships; Competition; Risk Management; Risk and Uncertainty; Japan; United States;

Language: English

Format: Print

Citation:

Deshpandé, Rohit, Sang-Hoon Kim, and Elie Ofek. "Preempting Competetitive Risk via Customer Focus.: Entrepreneurial Firms in Japan and the U.S." January 2004.

For centuries Lafite has been the most admired wine Estate in the world. How does Baron Eric de Rothschild protect this crown jewel in a conservative manner while DBR develops other Chateaux blending wine programs, reaches out to new areas such as China and begins to take a more active interest in the world's number one market—the United States.

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