Article | Journal of International Marketing | March 12, 2004

Tigers, Dragons, and Others: Profiling High Performance in Asian Firms

by Rohit Deshpandé, John U. Farley and Douglas Bowman

Keywords: Profit; Performance; Asia;

Citation:

Deshpandé, Rohit, John U. Farley, and Douglas Bowman. "Tigers, Dragons, and Others: Profiling High Performance in Asian Firms." Journal of International Marketing (March 12, 2004): 5–29.