Article | Journal of Global Marketing | April 2004

Organizational Culture, Innovativeness and Market Orientation in Hong Kong Five Years After Handover: What Has Changed?

by Rohit Deshpandé and John U. Farley

Keywords: Markets; Innovation and Invention; Organizational Culture; Change; Hong Kong;

Citation:

Deshpandé, Rohit, and John U. Farley. "Organizational Culture, Innovativeness and Market Orientation in Hong Kong Five Years After Handover: What Has Changed?" Journal of Global Marketing 17, no. 4 (April 2004): 53–73.