Case | HBS Case Collection | February 1987

Air Canada: Organizing for Public Relations and Media Relations (B): The Manager and the Media

by Stephen A. Greyser

Keywords: Business Organization; Strategy; Air Transportation Industry;

Citation:

Greyser, Stephen A. "Air Canada: Organizing for Public Relations and Media Relations (B): The Manager and the Media." Harvard Business School Case 587-126, February 1987.