Case | HBS Case Collection | December 1997 (Revised October 2008)

Wolfgang Keller at Konigsbrau-TAK (A)

by John J. Gabarro


Wolfgang Keller, manager of the Ukrainian subsidiary of a German beer company, faces a managerial dilemma. His subordinate, Dmitri Brodsky, is a talented and experienced commercial director who is not meeting his goals expediently and often requires considerable assistance from Keller. Furthermore, Brodsky's style is causing conflict with clients, other staff members, and with Keller himself. Keller must decide the best course of action to take with this difficult employee in an environment in which the industry is rapidly changing and growing and the war for talent is strong. He must also consider what comprises an effective performance review and how his own behavior impacts Brodsky's poor performance. This case is a modernized revision of the popular case "Wolfgang Keller at Königsbräu-Hellas (A)."

Keywords: Business Subsidiaries; Performance Evaluation; Management Style; Managerial Roles; Behavior; Conflict Management; Situation or Environment; Failure; Employee Relationship Management; Food and Beverage Industry; Ukraine; Germany;


Gabarro, John J. "Wolfgang Keller at Konigsbrau-TAK (A)." Harvard Business School Case 498-045, December 1997. (Revised October 2008.)