Case | HBS Case Collection | 1996 (Revised from original version)

The General Mills Board and Strategic Planning

by Jay W. Lorsch

Abstract

Examines the General Mills Board of Directors' role in the General Mills joint venture with Nestle S.A. to sell cereals outside of North America. It raises the more general question of the appropriate role for the board of directors in strategy formulation.

Keywords: Joint Ventures; Trade; Corporate Governance; Managerial Roles; Expansion; Food and Beverage Industry; North America;

Citation:

Lorsch, Jay W. "The General Mills Board and Strategic Planning." Harvard Business School Case 491-117, January 1996. (Revised from original March 1991 version.)