Other Unpublished Work | 2000

Marketing a Country: Promotion as a Tool for Attracting Foreign Investment

by Louis T Wells Jr and A. Wint

Keywords: Foreign Direct Investment; Marketing;

Citation:

Wells, Louis T., Jr, and A. Wint. "Marketing a Country: Promotion as a Tool for Attracting Foreign Investment." Foreign Investment Advisory Service Occasional Paper, International Finance Corporation, Washington, D.C., 2000. (This is a revised version of the author's earlier monograph by the same title, originally published in 1991 as Occasional Paper No. 1. The original version has been published in French, Spanish, Chinese, and Arabic.)