Article | Negotiation Journal | October 2001

The On-Line Auction Phenomenon: Growth, Strategies, Promise, and Problems

by Gillian Ku and Deepak Malhotra

Keywords: Online Technology; Auctions; Growth and Development; Strategy; Problems and Challenges;

Citation:

Ku, Gillian, and Deepak Malhotra. "The On-Line Auction Phenomenon: Growth, Strategies, Promise, and Problems." Negotiation Journal 17, no. 4 (October 2001): 349–361.