Article | Journal of the Academy of Marketing Science | fall 2002

The Impact of Internet Exchanges on Business-to-Business Distribution

by Narakesari Narayandas, Mary N. Caravella and John Deighton

Keywords: Online Technology; Communication; Business Ventures; Distribution;

Citation:

Narayandas, Narakesari, Mary N. Caravella, and John Deighton. "The Impact of Internet Exchanges on Business-to-Business Distribution." Journal of the Academy of Marketing Science 30, no. 4 (fall 2002).