Chapter | The Portable MBA in Strategy | 1994

Industry Analysis

by D. J. Collis and P. Ghemawat

Keywords: Mathematical Methods;

Citation:

Collis, D. J., and P. Ghemawat. "Industry Analysis." In The Portable MBA in Strategy, edited by Liam Fahey and Robert M. Randall. New York: John Wiley & Sons, 1994.