| HBS Case Collection
(Revised from original version)
AT&T Consumer Products
Describes the factors AT&T Consumer Products managers considered in deciding whether to locate a new plant for telephone answering machines in the United States, Asia, or Mexico. Describes in depth the restructuring of AT&T during the 1980s, the competition facing its consumer products division, the division's overseas manufacturing strategy, the Mexican economy, and the country's macquilodora program. Encourages students to analyze where a company's and an executive's responsibilities lie in making a complex plant-siting decision involving overseas operations, and in making decisions about pay, benefits, bribery, gender-based hiring, waste disposal, and so forth in operating in developing countries.
Crime and Corruption;
Selection and Staffing;
Demand and Consumers;
Badaracco, Joseph L., Jr. "AT&T Consumer Products." Harvard Business School Case 392-108, October 1994. (Revised from original March 1992 version.)