Article | Organization Science | May–June 2000

The Entrepreneurial M-Form: Strategic Integration in Global Media Firms

by T. R. Eisenmann and J. L. Bower

Keywords: Entrepreneurship; Strategy; Integration; Global Range; Business Ventures; Media; Media and Broadcasting Industry;

Citation:

Eisenmann, T. R., and J. L. Bower. "The Entrepreneurial M-Form: Strategic Integration in Global Media Firms." Organization Science 11, no. 3 (May–June 2000): 348–355.