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Background Note
| HBS Case Collection
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1989
Introduction to Decision Making
by
Francis Aguilar
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Abstract
Describes the process of decision making (establish objectives, generate alternatives, and so on) emphasizing the human side of it (using rules of thumb, favoring one's own pet projects) yet demonstrating the role an analytic/quantitative contribution has to make.
Keywords: Decision Making;
Goals and Objectives;
Mathematical Methods;
Perspective;