Background Note | HBS Case Collection | April 1989 (Revised December 1998)

Household Furniture Industry in 1986

by Michael E. Porter and Cynthia A. Montgomery

Abstract

Profiles the household furniture industry in the United States in 1986. Designed for use with Masco Corp. (A) and (B).

Keywords: Supply and Industry; Consumer Products Industry;

Citation:

Porter, Michael E., and Cynthia A. Montgomery. "Household Furniture Industry in 1986." Harvard Business School Background Note 389-189, April 1989. (Revised December 1998.)