Background Note | HBS Case Collection | 1998 (Revised from original version)

Household Furniture Industry in 1986

by Michael E. Porter and Cynthia A. Montgomery

Abstract

Profiles the household furniture industry in the United States in 1986. Designed for use with Masco Corp. (A) and (B).

Keywords: Supply and Industry; Consumer Products Industry;

Citation:

Porter, Michael E., and Cynthia A. Montgomery. "Household Furniture Industry in 1986." Harvard Business School Background Note 389-189, December 1998. (Revised from original April 1989 version.)