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Case
| HBS Case Collection
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1988
(Revised from original version)
General Motors' Asian Alliances
by
Joseph L. Badaracco Jr.
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Abstract
Describes all of General Motors' major alliances with Asian firms. These include Toyota, Fanuc, Isuzu, Daewoo, Suzuki, Nissan, and Hitachi. Students can discuss the rationale of each alliance, their risks, their management problems, and their likely evolution. Also shows the differences between alliances based primarily on cost considerations and those aimed at learning from other organizations.
Keywords: Joint Ventures;
Cost Management;
Globalized Firms and Management;
Problems and Challenges;
Alliances;
Risk and Uncertainty;
Adoption;
Corporate Strategy;
Citation:
Badaracco, Joseph L., Jr. "General Motors' Asian Alliances." Harvard Business School Case 388-094, May 1988. (Revised from original January 1988 version.)