Case | HBS Case Collection | October 1987

Philips Group--1987, The

by Francis Aguilar and Michael Y. Yoshino


Discusses how Philips, a major Dutch-based multinational company, attempts to bring about a fundamental change in its strategy, organization, and culture in response to a rapidly changing market and competitive environment.

Keywords: Multinational Firms and Management; Organizational Change and Adaptation; Organizational Culture; Organizational Structure; Corporate Strategy; Competitive Strategy; Markets; Change Management; Netherlands;


Aguilar, Francis, and Michael Y. Yoshino. "Philips Group--1987, The." Harvard Business School Case 388-050, October 1987.