Unit: Technology and Operations Management
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Barney Jopson
Alan Cane
Business executives and information technology experts notoriously find it hard to understand and empathise with each other’s challenges and aspirations. They speak, seemingly, different languages. But surely that can be put right by injecting a bit of IT know-how into business school courses?
Steve Lohr
SIZE is the enemy of growth. It is one of the unwritten laws of business, a matter of simple percentages. After all, when a company has $1 billion in yearly sales, an extra $1 billion doubles its size.