01 Mar 2013
HBS at the Kumbh Mela
Every 12 years Hindu pilgrims gather at the confluence of the Ganges and Yamuna rivers in northern India to bathe in the sacred waters. The gathering, known as the Kumbh Mela, is the world's largest religious festival, drawing millions of people over 55 days. To accommodate everyone, the Indian government creates a temporary city -- building roads and providing power on what is normally an empty flood plain. HBS senior lecturer John Macomber visited the Kumbh in January to find out how they do it.
To read the full story on HBS Working Knowledge visit: http://hbswk.hbs.edu/item/7194.html